Bootstrapped Bites

Bootstrapped Bites

Share this post

Bootstrapped Bites
Bootstrapped Bites
How to Use Web Scraping to Fill Your SaaS Funnel with High-Quality Leads
Copy link
Facebook
Email
Notes
More

How to Use Web Scraping to Fill Your SaaS Funnel with High-Quality Leads

Bootstrappers can’t always outspend their competition, but you can certainly outsmart them. One of the best ways to do this is by using web scraping to gather actionable data for lead generation.

Mar 21, 2025
∙ Paid
Share

Instead of guessing who might want your product, scraping allows you to pinpoint exactly who needs your product right now. Here’s how you can quickly, affordably, and ethically use scraping techniques to supercharge your SaaS lead generation without blowing your budget.

Gather Targeted Leads in Minutes, Not Weeks

Scraping lets you quickly build targeted prospect lists based on highly specific criteria, dramatically increasing your outreach effectiveness without any wasted effort.

  • Identify online directories, LinkedIn groups, or review sites relevant to your niche.

  • Pull names, titles, emails, and company details using simple scraping tools.

  • Quickly verify emails using affordable verification services to ensure accuracy.

  • Use scraped data to personalize your outreach (“Hey [Name], I noticed your company does XYZ...”).

  • Build focused prospect lists fast, rather than wasting hours manually researching leads.


Monitor Competitors Strategically (Without Paying a Dime)

Web scraping also lets you keep tabs on competitors. By tracking their pricing, feature updates, or marketing campaigns, you can position yourself more effectively.

  • Scrape competitor websites to monitor price changes or new product offerings.

  • Track their customer testimonials or case studies to understand what their customers value most.

  • Watch their blog or social media content to spot gaps you can fill.

  • Look for negative reviews or comments to find opportunities to differentiate your product.

  • Adjust your positioning in real-time based on competitor insights to win more business.


Example: Simple Workflow for Scraping with Python

Here's an easy starter script you can use (no coding skills required beyond copy/paste!):

  • Identify the website or directory you want to scrape (e.g., business directories, industry association websites).

  • Use a library like BeautifulSoup:

import requests

from bs4 import BeautifulSoup

url = "https://example.com/directory"

page = requests.get(url)

soup = BeautifulSoup(page.content, 'html.parser')

for entry in soup.select('.company-profile'):

name = entry.select_one('.name').text

email = entry.select_one('.email').text

print(f'{name}, {email}')


Share Bootstrapped Bites

Scraping Signal: High User Reviews or Competitor Dissatisfaction

Scraping reviews or competitor feedback can reveal companies unhappy with competitors, creating perfect opportunities for your SaaS:

This post is for paid subscribers

Already a paid subscriber? Sign in
© 2025 Spencer Patterson
Privacy ∙ Terms ∙ Collection notice
Start writingGet the app
Substack is the home for great culture

Share

Copy link
Facebook
Email
Notes
More